Exploiting 9/11 for Political Gain.
How Common Ground of 9/11 Gave Way to Partisan Split
...While terrorism remains a constant threat, it has subsided in the minds of many voters as the principal issue that will determine their vote in November.
Still, a survey experiment commissioned by The Washington Post and conducted by Stanford University communications Prof. Shanto Iyengar showed that, even five years later, visual reminders of the attacks of Sept. 11 can -- modestly -- affect attitudes about Bush, the causes of terrorism and how to combat it.
"The best way of summarizing this pattern of results is that it appears as though President Bush has a 9/11 halo," Iyengar said. "When people see 9/11, they immediately respond more positively to the president. In this context, given that his evaluations are fairly low, what we're saying is, it makes them less negative."
That makes it likely that reminders of those attacks and threats of global terrorism again will be seen in campaign ads for this fall's elections and in 2008. Just as likely, given public attitudes, are images of America's troubles in Iraq, with the first signs coming this month in an Internet ad by the Democratic Congressional Campaign Committee showing flag-draped coffins of U.S. soldiers.
These images will be put to work in the service of partisan advantage rather than national unity, a far cry from the immediate aftermath of the attacks, when extravagant claims about the lasting effects abounded...




















