Flight 93 Marketed Towards Conservatives Via Blogads
United Flight 93 - mydd.com
I am the manager of the Liberal Blog Advertising Network, which has 86 member blogs that combine for 17.78 million page views per week. It is the second largest advertising network at Blogads. From what I can tell, not a single blog in that network features the Untied 93 advertisement that apparently was purchased on all 103 members of the Conservative Blog Advertising Network. That network was 4.37 million page views per week, just under 25% of our traffic.
Why did the marketers of United Flight 93 decide to only advertise on conservative political blogs? The Liberal Blog Advertising Network is four times as large, and is even a 20-30% better deal per page view (or CPM, to use the relevant industry term). Do they think that attack is only relevant to red America? Do they think that only Republicans were attacked on 9/11? Do they think that only conservatives remember that day? Do they think that the only people who took action on United Flight 93 had voted for George Bush one year earlier?
The Americans aboard Flight 93 were red and blue, male and female, white and not, gay and straight. They were all heroes, and all Americans recognize them as such. All of America was attacked on that day, and all of America worked to save lives that day. There have clearly been, and continue to be, disagreements about the appropriate course of action for us to pursue as a nation in response to that day. However, on September 11th itself, we were all united, including on United Flight 93.
For some reason, in memory of that day, the marketers of Untied Flight 93 have taken it upon themselves to continue the conservative slander against liberals and progressives in this country that we don't remember that day, that we didn't care about the lives that were lost, and that we somehow hate our country. If any single day in American history should have shown just how utterly slanderous statement like that are, it was September 11th, when right in the heart of blue America we all stood together. And yet, even in the marketing of their own film about a day when we were not divided, Universal Studios and the marketers of their latest film have chosen to divide us. That is sad and offensive. As not only the manager of the Liberal Blog Advertising Network, but also as a proud patriot who works every day to try and help the country that I love, the country in which I was raised, the country where nearly everyone who I ever loved lived and lives, the country that has produced my favorite works of art, music and literature, that country that I still believe is the greatest beacon of hope the world has ever known, I am saddened and offended by this. And I promise that I will not be attending this movie, which I had been intended to see and review on Sunday, until I receive some sort of explanation on this matter.