New York Plans Official City Condom

Here's a sneak peek of some of the distinctive, "jazzy designs" for the wrapper.

New York Plans Official City Condom

Jan 25 2:19 PM US/Eastern

Associated Press Writer

NEW YORK (AP) -- Available soon from City Hall: an official New York condom in a jazzy wrapper, perhaps one printed with a colorful subway map or some other city theme.

New York City hands out 1.5 million free condoms a month in ordinary wrappers, and health officials figure people would be more likely to actually use them if the packaging were more distinctive.

"Brands work, and people use branded items more than they use non- branded items, whether it's a cola or a medicine, even," Health Commissioner Thomas Frieden said.

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